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Our Case Studies
Tavus and Impekable Announce Strategic Partnership to Accelerate Enterprise Deployment of Real-time Conversational Video AI
San Francisco, CA — Jan 27 2026 — Tavus, the leader in real-time conversational video AI, and Impekable, a digital product and engineering consultancy known for delivering enterprise-grade software and customer experiences, today announced a strategic partnership to help organizations launch production-ready conversational video AI solutions faster.
As demand grows for more human, real-time AI experiences, enterprise teams are moving beyond experimentation and asking a different question: how quickly can these experiences be deployed securely, integrated into existing systems, and delivered with the polish users expect? This partnership bridges that gap—pairing Tavus’s real-time conversational video AI capabilities with Impekable’s expertise in productization, workflow integration, and enterprise delivery.
From breakthrough technology to deployed business outcomes
Tavus has pioneered the infrastructure that enables real-time, emotionally aware, face-to-face AI interactions. Its technology powers conversational video experiences that can see, hear, respond, and act in real time, creating interactions that feel human rather than scripted.
Through this partnership, Impekable will help customers transform that underlying capability into fully realized, customer-facing products. From early concept through production rollout, Impekable will support enterprises in embedding conversational video AI directly into the systems and workflows that matter most, including CRMs, scheduling tools, communications platforms, and internal operating systems.
With experience modernizing both modern and legacy environments, Impekable ensures these solutions work inside real enterprise stacks without compromising performance, security, or usability.
Building solutions that feel natural, useful, and enterprise-ready
A core focus of the partnership is addressing the factors that determine whether conversational AI succeeds in the real world. Beyond infrastructure and integration, Impekable will support customers across conversational design, agent behavior, persona development, and user experience, ensuring that interactions feel intuitive, purposeful, and aligned to clear business outcomes.
This “last mile” focus helps organizations avoid the common pitfalls of AI deployments that look impressive but fail to deliver sustained adoption or measurable impact.
“Enterprises are moving past curiosity and into execution across use cases of all sorts” said Quinn Favret, COO/Co-founder at Tavus. “They want AI systems that feel natural to use and are ready to operate inside their business from day one. Partnering with Impekable allows us to help customers go from breakthrough technology to production-ready solutions faster.”
“Enterprises are not looking for raw capability. They are looking for finished products” said Pek Pongpaet, CEO of Impekable. “Together with Tavus, we are helping organizations deploy conversational video AI that works within their existing systems, meets enterprise standards, and delivers real value at scale.”
What customers can expect
Through the partnership, customers will be able to:
- Launch conversational video AI solutions designed for real-world workflows and enterprise environmentsAgent behavior and digital human design, including system prompting, conversational flows, CX design, and persona tuning for natural interactions
- Integrate with core business systems via MCP tools/servers, RAG pipelines, agent orchestration, and function-calling across modern + legacy APIs
- Deliver polished, branded, customer-ready experiences with strong UX and conversational design
- Scale from pilot to production with a clear path to measurable impact
About Tavus
Tavus is a human computing company building real-time conversational video AI that enables interactive experiences designed to feel human and responsive. Tavus helps organizations create next-generation interactions across sales, support, education, and beyond.
Learn more: tavus.io
About Impekable
Impekable is a digital product and engineering consultancy that helps organizations design, build, and modernize software that drives growth. With deep expertise in enterprise delivery, integration, and customer experience, Impekable partners with teams to bring complex products to market—fast.
Learn more: impekable.com
Media Contacts
Tavus: Jesse Row, Head of Growth Marketing — [email protected]
Impekable: Pek Pongpaet, CEO — [email protected]
Pek Pongpaet
Helping enterprises and startups achieve their goals through product strategy, world-class user experience design, software engineering and app development.
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